Step-by-Step Guide Getting Into e-Business Working on your e-Business Telling the World about your e-Business Maintaining and Monitoring your e-Business
 




 



 

Understanding Web Pages

 

Before you start working on your website, it is important to understand the basic principles surrounding Web Pages. By going through this lesson, you will eliminate costly mistakes that new webmasters normally make.

 

A Web site can consist of as little as one page. This is sometimes referred to as minisites. Most Web sites, however contain many pages. These pages are connected by hyperlinks.  A hyperlink is a special HTML tag that contains a uniform resource locator (URL)—that is, the location of the linked Web page.

Step 2: Working on your e-Business



Working on your e-Business

 

Understanding Web Pages

      A  Brief Look at HTML

      The Different  Browsers

       Basic Parts of a Web Page

       Basic Guidelines in Web Design:

                    File size of the page

                    Fonts to use

                    Web-Friendly colors

                    Page Length

                    Lay-out Consistency

                    Page Width

                    Page and Site Design Tips

 How to build a website for business    

 How to build a search-engine friendly website

       Search Engine Optimization: Basic Guidelines

       How to choose the right keywords

       How to write search-engine friendly copy

       How to optimize your metatags  

 How to find and develop content for your site

 How to build a mini sales site

 How to accept credit cards and other forms 

     of payment on your site

 How to upload your site for the world to see

 



 

A Brief Look at HTML

 



HTML stands for Hypertext Markup Language. It is a set of computer commands that indicates how texts and images will appear in your webpage.  It is the way to program the visitor's Web browser to display the text and image as you want it to appear.

 

To illustrate, let's say you wish to show two paragraphs with these two sentences. Let's do this by uisng the <p> symbol:

 

This is an excellent site. <p> I will definitely recommend this to my friends.

 

Your visitor will see these two lines as:

 

This is an excellent site.

 

I will definitely recommend this to my friends.

 

The <p> symbol is not seen by your visitor. The formatting is done behind the scenes. There is a host of html commands to do all sorts of things.

 

If you are not a techie and have no interest in learning HTML, there is no need to worry.  Most authoring software like the one I used for this site does not require any knowledge of html. This is what you call a "What you see is what you get" page creator.  In this type of software, you do not see the html codes, but rather they are created automatically as you type, cut or paste. EZGenerator, the software that I used to create this site is an example  of this type.

 

For the more technically inclined, there is another type of program referred to as HTML editors. This allows the user to control the look of the page by entering the html codes himself. Professional Webmasters recommend this method as if is highly effective in optimizing your web pages: the result being, faster-loading pages. However, if you are a beginner and is more interested in marketing, I suggest you take up the WYSIWYG option.

 

 

The Different Browsers

 

To most Web users, browser means Internet Explorer or Netscape as these are the most dominant players. However, you must know that there are other browsers and there are people who actually use other browsers. Here is a small list of the more popular ones with their corresponding URL:

 

Amaya

http://www.w3.org/Amaya/

HotJava

http://java.sun.com/products/archive/hotjava/index.html

Netscape Communicator

http://www.netscape.com/

Mozilla Firefox

http://www.mozilla.com/en-US/

 

This list is by no means complete. This is just to let you know that when you design a site, you must also check how it will appear in the other browsers.

 

 

Basic Parts of a Web Page

 

Although web pages vary widely in design and lay-out, the basic parts remain. Most visitors decide whether they would like to stay longer or click to another site just by looking at the home page:


Title: This is also called the html title. It is located at the very top of the browser window. 

 

URL:  This is the address of the site. This site's URL is http://www.clixbiz.com

 

Header:  Most sites have a header, specially those that are meant for business. This normally gives the title of the site and other information such as the purpose and author/sponsor of the site.

 

Body:  This is the major part of the web page and should indicate to the viewer the contents of the entire site and the inended audience.  The body most often contains navigation bars, which will give a further indication of the other body parts.

 

Footer: This gives supplemental information about the site such as about, contact, privacy policy, sitemap, copyright, disclaimer, etc.

 

 

 

 

 

To see the basic guidelines in designing a site, click here.

 

 


Google





Your Step-by-Step Guide

to Internet Marketing. 100% FREE!


Copyright               Disclaimer              Sitemap             Contact Us             Home