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search engine optimization
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search engine positioning
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Stands for Secure Socket Layer. Developed by Netscape, the most commonly used protocol for managing the transmission of private/confidential documents over the Internet such as credit card and bank account numbers.
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A site that provides information with URL links in an alphabetical, hierarchical manner. Search directories are normally sorted by humans.
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A program that searches web contents based on keywords entered.
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The use of seach engines to reach the target market: this may be in the form of keyword optimization to achieve ranking or through paid listing.
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The process of designing, fine tuning or altering a website's pages and links so as to improve visibility, rank and relevance in the organic, crawler-based listings of search engines.
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Similar to search engine optimization
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The process of registering a website's URL to a search engine with the intent of having its contents indexed and displayed in the search engine results.
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It is the part of the domain name that is in the left of the top level domain (.com, ,net, .info). Simply put, it is that name before the dot. In the domain name www.clixbiz.com, clixbiz is the second level domain.
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A server that is capable of transmitting data that has been encrypted in order to prevent tampering or unauthorized access. It uses web security protol such as SSL. (Secure Sockets Layer)
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The information used by the SSL protocol to establish a secure connection and usually contains information such as the owner of the certificate, the unique serial number, valid dates and other unique identification.
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A type of hosting where a number of clients or websites reside or "share" a server for the purpose of reducing costs. Also called virtual hosting.
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Software that is distributed freely but is still copyrighted. Typically, shareware can be downloaded for free; but if the user finds the software useful and would like to use it, he will have to pay a minimal fee.
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A software program that compiles items found in online stores for the purpose of comparison shopping.
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Typing in all caps in net communication such as email, forum, chat or online press releases.
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Also known as signature file. A short file that identifies the author. May contain his address, contact number and URL.
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A list of hyperlinks of the pages of your site. The purpose is to see the site's navigation. Also useful for search engine indexing.
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A free peer-to-peer VOIP (voice over Internet Protocol).
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An online ad format that has a thin, vertical format, resembling that of a skyscraper. Usually appears on the right side of web pages. The standard size is 160 pixels wide by 600 pixels high.
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On the Net, it is the use of Web tools to meet and connect people. Example: MySpace, FaceBook and Classmates.com
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The original form by which a program was written by the programmer.
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Also known as crawlers. Refers to the program that crawls the Web and other freely accessible sources looking for new materials for indexing. The most known spider is Googlebot.
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The entry or welcome page to a web page that normally consists of graphics or Flash animation. Some sites include audio in their splash pages.
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A program that gathers information about your surfing habits without your explicit consent and passes these information to third parties. These software gets into your program when you download freeware or through virus.
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A search algorithm that allows the inclusion of all words connected to the stem or root word (such as plural, past tense, etc.) to make the search broader For example, a search for the love can return results on loving, lovers, loves, etc.
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